5 Things to Consider for Your Podcast Equipment Set-Up

While there are many benefits to having a podcast, faulty audio will drive away listeners. Developing the script and taking the time to edit your podcast will not be an effective conversion tool if people tune out due to poor audio quality. In fact, most listeners unsubscribe due to “bad audio.” To help prevent your audience from unsubscribing due to audio difficulties, here’s a list of podcast equipment essentials.

1. Pop Filter

Pop filters range from $10 to $50. They make the biggest difference in your sound quality, reducing “pops” in your audio when pronouncing words with harsh “b” and “p” sounds. They are definitely worth the investment and instrumental in bringing your audio quality to the next level. 

2. Blue Yeti USB Microphone

The Blue Yeti Microphone is a consistently top-rated condenser microphone used by podcasters and musicians. It offers controlled volume and instant mute. The microphone is also easy to set up. The microphone is $117.75.

3. Audacity or Garageband

Both software programs allow you to edit your podcast to make the listening experience fluid and take out any filler language. These tools also allow you to adjust the audio quality of your recording. Both programs are free. Garageband is only available on Mac operating systems.

4. Skype and Ecamm Call Recorder

A great strategy for gaining a new audience is to interview an industry professional. The internet allows you to interview people from all over the world. With Skype, you can interview people and use Ecamm Call Recorder to record your interview to an mp3 file. The call recorder is only a one time $40 payment. Skype is free however their business plan starts at $8.25 a month per user.

5. Social Media Strategy

After planning, recording, and editing your podcast, who is going to listen? Podcasts are a booming industry because the barrier to entry is low. To differentiate yourself you have to have a marketing strategy. You can add your podcast to your current business marketing strategy. Generate excitement for your podcast by posting audio snippets of your content and publishing across all relevant social platforms.